Modern stadiums are actually getting smaller

I’m not entirely surprised here as more and more of the western world becomes driven by statistics and an obsession on return on investments. In this Wall Street Journal video, an architect explains how modern stadiums are actually less about packing in a ton of fans and more about convincing people with money to feel exclusive about their ability to attend an in-person game.

Architects and designers do this by trying to squeeze every penny out of you after you’ve already paid for and entered the stadium with concessions that persuade you to purchase quicker and more often and with seat options that are more luxurious (hint: it’s not really).